Cetera Paid $1.2B For Avantax. The Tax Channel Was The Real Prize.
Cetera paid $1.2B for Avantax despite modest assets per advisor. The real prize was its tax-focused advisor and CPA distribution network.
Insurance Wealth Units Are Looking For Scale. Cetera Just Added Another.
Cetera’s Concourse Financial Group Securities deal adds scale, advisors and a new test of insurance-affiliated broker-dealer integration.
Tom Gooley Helped Build Cetera’s Scale. Now The Firm Has To Activate It
Cetera COO Tom Gooley’s planned retirement highlights Avantax integration, multicustodial growth and advisor platform execution.